HeyGen Pricing Explained (2026): What Each Plan and Credit Really Costs

HeyGen Free costs $0 and needs no card. Creator is $29 a month or $288 a year with 600 credits, and Pro runs from $49 a month for 1,000 credits up to $4,300 for 100,000. Business is $149 a month plus $20 a month for each extra seat, with 1,500 credits the whole team shares. Enterprise is quoted by sales.

Those are US prices in dollars, read on HeyGen's own pages on 12 November 2026. The pricing page does not say whether tax is included, and HeyGen's terms make you responsible for applicable taxes.

The plan price is the easy part. Which avatar engine you pick decides how far the credits go: a minute of Avatar V uses twelve times the credits of a minute of Avatar III Video Look, so Creator's 600 credits stretch from about 12 minutes of video to about 150 (my arithmetic, first takes).

Same $29. Very different month.

How I read HeyGen's prices

I read HeyGen's pricing page in both billing states and on its Individuals and Businesses tabs as a US visitor sees it, its pricing FAQ, its help articles on credit-based plans, credit rates, API pricing, legacy plans, cancelling and pausing, refunds and the mobile app, and its terms of service, on 12 November 2026. I opened no account, rendered no video and reached no checkout, so every minute count here is arithmetic on HeyGen's published rates. Synthesia's and Colossyan's prices come from their own pricing pages, read the same day.

Seven rendered loads of the US page showed no price variant. From an Indian connection the page redirects to an India-English version with the same US-dollar figures, and seven of Pro's ten tiers and three of the screenshots below come from that version.

HeyGen plans at a glance

Every plan HeyGen sells on the web, in US dollars as of 12 November 2026:

HeyGen's US pricing page on both tabs and in both billing states, its comparison table and its credit-based plans help article, read 12 November 2026. A yearly price is one charge for twelve months.

The page opens on monthly billing, and each paid card has its own Monthly and Yearly switch, so flip both before you compare. Business sits on a second tab, For Businesses, which means the first screen a visitor sees shows only Free, Creator and Pro.

Yearly billing saves about 17%, and only from month 10

Each paid card carries a "2 months free" badge. That is close, and the real saving depends on the plan. One person, US prices as of 12 November 2026:

My arithmetic on HeyGen's US prices, read 12 November 2026. Creator's saving equals about 2.07 months of its monthly price, and Business's about 2.4.

The break-even matters more than the badge. Nine months of Creator at $29 comes to $261, under the $288 yearly charge, and ten months to $290, over it. Pro's 1,000-credit tier crosses at the same point (nine months is $441, ten is $490, against $488), and so does Business ($1,341 and $1,490 against $1,428). Pay yearly only if you will keep the plan for 10 months or more.

On the yearly cards, read the small line under the big number. Pro shows $41 a month billed yearly, but the charge is $488 for the year, or $40.67 a month; $41 times twelve would be $492. A yearly plan still delivers its credits monthly.

Is HeyGen free? Yes, for testing

Free costs $0 with no credit card as of November 2026, and it does not use credits at all. HeyGen gives Free accounts a video quota instead:

• Up to 3 videos a month, each up to 1 minute long. HeyGen's help says the count is 1 to 3, depending on your region.
• A watermark on every video.
• A 720p sharing link and nothing to download: HeyGen's own comparison table lists no export resolution for Free.
• 500+ stock avatars, plus one custom video avatar of your own.
• One voice clone and 30+ languages.
• Limited trial access to Avatar IV and Video Agent.

Then the licence. HeyGen's terms, last updated 16 October 2026, give Free users a licence to their output "solely for personal, non-commercial, and internal evaluation purposes". The same section says Free output may not be used "in connection with commercial activities, advertising, client work", among other things.

For an agency, that settles it. Free is a test bench for judging avatars and voices, and anything a client or an ad audience will see belongs on a paid plan. Section 3 of the same terms says that on Creator, Pro and Business, HeyGen "does not restrict your ability to use User Output for your own purposes (including for commercial purposes)". I am quoting the terms here; I am not giving legal advice.

Two smaller lines: section 4, the Free-plan licence, also says HeyGen "may modify, discontinue or reclassify Free Plan features at any time without notice", and section 2 bars Free users from creating "more than one account".

What a credit buys: minutes by avatar engine

HeyGen's pricing FAQ calls credits its "single currency for video and asset creation". Each paid plan gets a monthly pool, and every feature draws on it at its own rate. Here is what the pool buys, in minutes, as of 12 November 2026:

Rates from HeyGen's credit-based plans help article, read 12 November 2026; minutes are my arithmetic. They are first-take ceilings, because every re-render costs credits again.

HeyGen shows the credit cost before you generate, and its help says that figure "is always the cost that will be charged for that generation". It also warns that some accounts see different costs "depending on account creation date and region", so treat the table as the list rate and the number on your screen as the bill.

Avatar V costs 12 times what Avatar III Video Look does per minute, and Video Agent in Seedance mode costs 60 times. Your choice of engine moves the bill more than your choice of plan. For how this metering compares with seat and usage pricing elsewhere, see my explainer on how usage-priced AI tools compare.

Retakes and expressive motion cost credits on top of the first render.

A retake is a new generation, so it is charged in full, and HeyGen publishes no retry allowance. Custom Expressive Motion, which works on Avatar IV only, adds 40 credits a minute on top of the avatar's own rate. HeyGen's example: adding it to a 30-second scene "costs 20 credits, in addition to the Avatar IV generation cost". On Avatar IV Photo Look that takes a minute from 16 credits to 56, by my arithmetic.

Unused credits roll over once on monthly plans and pile up on yearly ones.

On monthly billing, unused credits roll over for one additional billing cycle. On yearly billing they accumulate until your renewal date, and HeyGen always spends the credits closest to expiring first.

Creator at $29: enough for a steady solo channel

Creator costs $29 billed monthly or $288 billed yearly, as of 12 November 2026. The card lists 600 credits a month, 1080p export without HeyGen branding, a custom video avatar with your own voice and likeness, 175+ languages and dialects and up to 10 hours of HeyGen Voice text to speech. Avatar III and Avatar IV are included, Avatar V comes "with limited usage", and HeyGen's comparison table allows videos up to 30 minutes each.

By my arithmetic, 600 credits buy about 37 minutes of Avatar IV Photo Look a month, or about 12 minutes of Avatar V, on first takes. That covers a weekly explainer. It runs thin for daily posting on the newest avatar.

HeyGen's help says "Creator does not support one-time credit purchases", so on the web, running out means upgrading to Pro. Upgrades are prorated: in HeyGen's own example, a Creator plan bought on 1/1 and moved to Pro on 1/20 was "charged the $20 difference and received the 400 credit difference".

The mobile app is the one exception, per HeyGen's mobile help article, read 12 November 2026. After Creator credits run out, it sells one-time packs of 60 credits for $5, 150 for $10 and 250 for $15, valid for 12 months. It also sells a weekly Creator plan at $10 a week with 150 credits: about $40 for four weeks, for the same 600 credits a $29 web month includes (my arithmetic).

Pro: ten credit tiers from $49 to $4,300 a month

Pro is one plan in ten sizes, and HeyGen's FAQ says so: "All Pro tiers include the same features: only the monthly credit allocation changes." The full ladder, US prices as of 12 November 2026:

HeyGen's pricing page, Pro credit selector, read 12 November 2026. US reads confirmed the 1,000 and 5,000 tiers and the $4,300 top price; the other seven tiers, and the top tier's $43,030 yearly charge, come from the same selector on HeyGen's India page, which lists the same US-dollar prices.

Climbing the ladder barely discounts. On monthly billing a credit costs about 4.9 cents at the bottom tier and 4.3 cents at the top, by my arithmetic, while the yearly switch takes about 17% off any tier. So the switch saves more than all ten rungs together.

HeyGen's card names three Pro-only features: 4K export, Seedance and Cinematic Avatars. Pro also lists fuller Avatar V and Video Agent access, VEO 3.1 and Nano Banana for video and image generation, 16+ hours of HeyGen Voice, faster processing and editing of translation scripts.

It stays one seat. HeyGen's help describes Pro as a plan for individuals creating video at a larger scale, says it is not meant for teams, and sends teams to Business. Pro cannot buy one-time packs either, so more credits means a higher tier; upgrades take effect immediately and are prorated.

At $149 a month, Pro holds twice the credits of Business.

This is the number I would check before buying Business. Pro's 3,000-credit tier and Business both cost $149 billed monthly as of November 2026. Pro gives one person 3,000 credits a month; Business gives a team 1,500. That prices a Business credit at about 9.9 cents against about 5.0 on Pro, by my arithmetic, and yearly billing keeps the gap: $1,488 for Pro's 3,000 credits against $1,428 for Business's 1,500.

Business spends the difference on a shared workspace, SAML/SSO, SCORM export and 60-minute videos. If you work alone and need none of that, Pro gives you twice the video for the same money.

Business at $149: one pool of credits for the whole team

Business costs $149 a month for the first seat, or $1,428 billed yearly, as of 12 November 2026. The card lists a shared workspace, centralized billing with top-up credits, SAML/SSO, SCORM export and LMS integrations, integrations with n8n, Make, HubSpot and Zapier, 4K export and upscaling, videos up to 60 minutes, and 5 custom video avatars with Avatar V.

Extra seats cost $20 a month each and add no credits.

HeyGen's help puts it plainly: "Purchasing additional seats does not increase your credits. The credit pool is shared between all members of the space." Ten people share the same 1,500 credits as one.

My arithmetic on HeyGen's US list, read 12 November 2026; credits stay at 1,500 a month, shared. The yearly column uses the $240 a seat a year in HeyGen's legacy-plans article, because the current card says only $20 a seat a month, and I did not test a yearly checkout.

Business is the only web plan that can buy more credits mid-month.

Extra credits cost $5 per 100, which is 5 cents a credit, and auto-reload is available.

Enterprise sits above Business, with credit volume set to your usage, no maximum video length, SCIM user provisioning and invoice billing. HeyGen prints no price for it anywhere; sales quotes it.

What a month of HeyGen costs: three real buyers

Three buyers, priced on HeyGen's US list as of 12 November 2026. Every figure is my arithmetic, on first takes, before tax.

My arithmetic on HeyGen's credit rates and US prices, read 12 November 2026. Any retake beyond the one shown adds credits on top.

1. The solo marketer on Avatar IV Photo Look still has 472 of Creator's 600 credits left for retakes. On Avatar V, one retake per video goes past Creator's ceiling, so Pro at $49 a month is the safer plan. For the rest of a solo creator's week, see our guide to AI agents for YouTubers.
2. The three-person agency may not need Business at all. If one producer makes every video and nobody else needs the workspace, Pro's 2,000-credit tier at $99 a month covers the same 1,860 credits alone. The operations side is mapped in AI agents for marketing agencies.
3. For the L&D team, Business is also the plan with SCORM export. For course production beyond video, read AI agents for course creators.

HeyGen's API is a separate wallet

HeyGen's API has its own price list. Its FAQ says you can start pay as you go from $5, and its API pricing article, last updated 9 November 2026, says no plan is needed. Plan credits do not fund API calls, and the two balances use different units, so do not convert one into the other.

HeyGen's API pricing help article, read 12 November 2026. Self-serve calls are charged by the actual seconds generated.

Pay-as-you-go credits expire after 12 months. HeyGen stopped giving free API credits in February 2026, and the API processes 10 videos at once (20 on Enterprise).

HeyGen vs Synthesia and Colossyan on price

Synthesia and Colossyan sell the same kind of avatar video. Both were priced on their own pages on 12 November 2026, in US dollars:

Synthesia's and Colossyan's US pricing pages, read 12 November 2026. Colossyan's page opens on yearly billing, and its monthly price did not appear when the switch was flipped.

The units do not line up. A HeyGen credit buys a different amount of video on each engine, Synthesia's credits sit on top of a free 10-minute allowance, and Colossyan counts minutes by engine. Price the minutes you actually make, on the engine you would actually use, on each site. I would not crown a winner from a table like this one.

Synthesia's Pro costs $89 a month or $708 a year.

That buys 6,000 credits a month, which Synthesia's page puts at "Up to ~60 minutes of video / month, on top of the free allowance", its own estimate. Billed yearly, Pro shows as $59 a month, and the first monthly payment runs $49 as a promotion with no end date stated.

Cancelling, pausing and refunds

HeyGen's rules, from its help articles and its terms, last updated 16 October 2026:

• Cancel in Settings, Plan & Billing, the down arrow next to Manage Billing, then Cancel Plan. App Store and Google Play plans cancel in the store, and deleting the app does not cancel them.
• After you cancel, access runs to the end of the cycle and the account drops to Free. Your videos stay. Extra avatars are locked, and unused credits expire.
• Refunds are discretionary. HeyGen calls payments "generally non-refundable, except in specific cases where required by law", but a purchase that did not suit you may be refunded within 15 days on the web or Google Play, or 14 days through Apple. Each request is reviewed case by case and may be refused if you have already used a lot of credits.
• Annual plans are not prorated or automatically refunded for unused months when you cancel.
• Price changes come with prior written notice, and your price holds for the subscription period you have paid for.

Which HeyGen plan should you pick?

My rule, in order, at HeyGen's US prices as of November 2026:

1. Test on Free, and ship nothing from it. A few watermarked one-minute videos are enough to judge the avatars and voices, and the terms keep Free output away from clients and ads.
2. Pick Creator at $29 a month if you make up to about 37 minutes of Avatar IV Photo Look a month (my arithmetic, first takes).
3. Pick Pro when you need 4K, Avatar V at volume or more than 600 credits. If you work alone, climb Pro's tiers before you look at Business.
4. Buy Business when someone needs the shared workspace, SSO, SCORM or 60-minute videos. Seats cost $20 a month each and add no credits.
5. Pay yearly only if you will keep the plan for 10 months or more.
6. Never pause with credits left.

If HeyGen is one line in a bigger AI budget, start with the general AI subscriptions I compared. For still images, read my Midjourney pricing breakdown, and for editing footage you shot yourself, my Descript pricing guide does the same job.

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